Saturday, 8 December 2018

Affiliate Marketing - Done The Right Way

Whenever a person has a good virtual real-estate such as a blog, a website or even something such as a YouTube channel then you can definitely expect to have some affiliate marketing scheme in place. Many such online entrepreneurs have gained their riches through the wonderful world of affiliate marketing. Having said that, it is important to remember that it is not at all easy to succeed in the world of affiliate marketing mainly to due the vast number of factors it depends on and also the heavy competition that lies in this field of earning money online.

So what constitutes as a good virtual real-estate?

A good virtual  real-estate would be one that would attract a large number of like minded people or targeted audience as we say in this field. First of all it is really important to have a large number of people visiting a blog, website etc in order for Affiliate marketing to work. This is mainly because the conversion rates, which I will talk about later, are low and hence large numbers are required. Secondly, we need a targeted audience who are all looking for something in the same niche. If a niche is not created, then it is very hard to create a targeted affiliate marketing scheme.

What is Affiliate Marketing?

I just told you about the things that are necessary for affiliate marketing to work, now I will just give you a brief about what affiliate marketing is actually about.

Affiliate marketing is the process of you promoting an affiliate's service or products to your audience and then in return for sales, you get a part of the profits in terms of commission. It is as simple as that. Whenever someone buys a product or a service from a link that you have provided, you get some part of the earnings in commission.

How to go about Affiliate Marketing the right way?

So first of all what we need to do is set up our foundation, a place where we can drive a targeted audience towards. This can be a blog, a website or even a YouTube channel or eBook etc. Our content must be so compelling that a large number of people would want to access it not just once, but they must come back to it again and again.

The importance of good content is clearly seen by the fact that there is a lot of competition in the field and any dull or unsatisfactory content would be drowned out in this huge competition.

Once we have a good foundation where a lot of targeted traffic is being pushed towards, then we need a well targeted affiliate scheme. For example, if we have a website about raising domestic animals, we cannot have an affiliate link for buying mobile phones on it for the simple reason that people have come to that website to know about raising domestic animals and are not interested about mobile phones.

Instead we need to have an affiliate lead that is related to the topic of our website. For the domestication of animals website, we need to have an affiliate that sells say, domestic feed? or provides some medicines for domestic animals. This would lead to large number of conversions and a large number of conversions would lead to a large amount of commissions.

The other aspect here would be to endorse or give leads to products and services that are of good value and are reputable. This is because you are putting your reputation on the line when you are endorsing some product or service through an affiliate link.

Continuing with our example, if a person who visits our domestic animals website and buys some domestic animal feed, then due to poisoning or adulteration his animals are affected after consuming the feed which was bought through our endorsement, then do you think he would visit our website ever again, let alone buy anything from leads again?

Therefore it is very much necessary to ensure that we are doing business with good affiliate schemes which are reputable and will give good results to the consumers rather than try to push a one time sale so that we get some quick cash.

This principle will help affiliate marketers as well as the consumers in the long run and hence it is an effective long term strategy that is a must for marketing affiliates the right way.

So these are some of basic things you need to keep in mind while going about affiliate marketing. A detailed look into all the factors that would help in doing this the right way will be put up in the further posts so make sure you bookmark this blog and return to get the in-depth knowledge about affiliate marketing.

Thursday, 15 January 2015

How To Get Your Website Indexed In Google Search?

Today I am writing a fairly simple tutorial about how you can add your blog or website to Google Search even if you are not ranking high for any keywords or phrases.This tutorial can also be used to check if your site is indexed or not in the Google search.This can be useful to see if there is something wrong with your site, or if your robots.txt file is blocking Google search engine crawlers etc.So let us begin.
Website Indexed In Google Search

Finding your site on Google

A simple process can be employed to check whether your blog is indexed in the Google search or not.All you need to do is go to Google search and do a simple site search.

When you are in the search page, enter this - "site:yourdomain.com".For example - "site:techgau.org". Replace techgau.org with your own domain name.If you see any search results then your site has been indexed by Google and hence has been added to the search index.If you do not see your site on Google search, then one of three things might be happening -
  • Your site is new, Google has not yet got the time to index your site.
  • There is some problem in indexing your site due to a wrongly written robots.txt file.
  • Your site has violated Google search engine guidelines and hence has been de-indexed from Google search.
Let us go through all the three possibilities.

Your Site Is New

If your site is new, you need to be patient till Google picks up your blog or website and indexes it.There are a couple of things you can do to speed up this process -
By doing these two things, you can ensure that your blog or site gets added to the Google search soon.

Problem With Robots.txt File

A robots.txt file is the file which gives instructions to the Google bots about which of your pages are to be crawled and indexed.Usually most blogging platforms come with well written robots.txt file, but if you have tampered with it or if your site does not have a robots.txt file, then do not worry, you can always write one yourself, it is fairly simple if your follow the instructions given here.

Your Site has Violated Google Search Engine Guidelines

In this case, you need to put in some hard work to correct the policy violations that have been committed by your website.Policy violations can be copying others content, serving malware and viruses, selling or buying links etc.These are the sites that have been targeted in the Panda and Penguin algorithm updates.

Usually, even if you correct all the wrongs done by your website, it may take a while for Google to reconsider your blog or website and it may or may not index the site, but almost always try to give webmasters a second chance, if your site is truly changed.

Here is a video by Google employees that talks about how you can go about finding your site on Google.

Wednesday, 29 May 2013

Is It Possible To Get High PR Dofollow Backlinks?

Nowadays backlinks of the true sense are so rare, most backlinks that occur these days are either paid for or from small websites.Gone are the days when big websites and blogs used to recognize smaller blogs are help them by giving them links back.

So it is possible to get high pr dofollow links in current times? I do think it is possible but there are some tricks and tips which you need to use to get them.Here is an interesting article where you can learn about -

High PR Dofollow Backlinks

It is a blog post on our sister blog iGau. It is really interesting to note as getting pr 9, 8 links are extremely difficult and almost next to impossible, but the post seems to discuss a way to do so.

If any reader of this blog knows good ways to get high pr links, please let me know either here or on the blog post at iGau, it would be highly useful for us.

Tuesday, 25 December 2012

FullScreen YouTube Gorilla Campaign Tutorial

FullScreen is a YouTube Network, which I am a part of and it is pretty much the best YouTube network for medium audience YouTube vloggers although many of the best YouTube partners are Fullscreen partners, for example - NigaHiga, Vsauce, Megan Nicole, Chester See etc.

One of the best ways to earn from YouTube videos is to place Adsense ads next to them, but Fullscreen offers an even better and much more productive way to increase the earnings from your quality YouTube videos.This is called the Gorilla Campaign.Here, you need to advertise something in the first 30 seconds of your video and these ads pay out from anywhere between 25$ to 40$ for every thousand views.They are not bluffing as I have personally experienced this.

Here is a short video by BlackNerdComedy detailing - How to use Gorilla Campaigns on YouTube videos?



This is probably one of the biggest reasons for many people choosing FullScreen as their preferred YouTube Network. I hope this helped you out, leave a comment mentioning your channel and I will check it out and Subscribe!

Tuesday, 11 December 2012

Matt Cutts On Guest Blogging For Links

As we all know that Matt Cutts is the Google employee who reaches out to bloggers and webmasters to help them out in terms of what to do and what not to do when thinking of SEO. One of the biggest practices that go around these days is the "Guest Blogging".Almost all new bloggers indulge in this practice to get more links pointing towards their sites from high quality blogs with high page-rank. But is this a good practice in terms of SEO? Are you violating any of Google's policies while guest blogging? Let us find out here in this video where Matt Cutts talks about Guest Blogging For Links.



Because of what Matt Cutts has to say, we are going to be a little more strict while accepting guest posts.You can take a look at all the guest posts written on TechGau here - Guest Posts, to get an idea of what kind of guest posts we are looking for here.

Meet the Author

Gautham A S

Gautham A S is a personal tech columnist and blogging expert at TechGau.Org, one of the leading Tech, How-To and Blogging Tips blogs in the world..